As a serial shopper, nothing makes me grab my credit card quicker than Amazon Prime Day. The two-day shopping event is taking place on July 12 and July 13, leaving a slew of must-have items up for grabs for anyone and everyone. Think must-have hot tools, sneakers ideal for your next hot girl walk, and a range of home deals that will convince yourself your humble adobe might be in need of a refresh.
But when it comes to big sales like this, scoring things like premium beauty items for a fraction of their retail price is the ultimate glory. May it be an ELLE-approved Vitamin C serum or an eyeshadow palette you’ll turn to a hundred times over, Amazon has a range of high-end skincare, makeup, haircare, and other beauty favorites at discounts up to 56 percent off. Scroll ahead to shop our 14 favorite early Amazon Prime Day premium beauty deals, and be sure to come back as we’ll be updating this page with more discounted favorites throughout the sale.
SHOP THE BEST EARLY PRIME DAY PREMIUM BEAUTY DEALS
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LE RIOT LIP GLOSS in Blaze
For a pout that really shines, look to Lady Gaga’s Haus Laboratories Le Riot lip gloss. The results are a shimmery wonder that sticks around all day long.
C.E.O. 15% Vitamin C Brightening Serum
A serum that can minimize your pores and leaves your skin with a post-facial glow all day long is an all-star in our book. The combo of vitamin C and glycolic acid also helps fade dark spots, hyperpigmentation, and smooth out your skin’s texture.
Since Jennifer Aniston revealed her admiration towards microcurrent facials, I’ve been wanting to get in on the hype ever since. This bestselling at-home device tightens and tones your skin at the touch of a button, no time machine required.
Unzipped Eye Shadow Palette
Bright-hued eyeshadow shades may come and go, but a neutral-colored eyeshadow palette is forever. This mix of matte and glitter will be something you reach for time and time again.
Botanical Boost Curl Energizing & Refreshing Spray
Nothing breaks my spirit than my curls looking drab after my initial wash day. Ouidad’s curl refresh spray puts those woes aside with its formula of nourishing botanical extracts of rose hip, centella, and aloe to help my curls bounce back to life with no residue left behind.
A mascara that also boasts the benefits of a lash serum is a must-have for anyone looking to elongate their lashes while still serving volume.
Heaven’s Hue Highlighter in Transcendence
If you’re in the market for a highlighter that hosts all the sparkle, but still has a barely-there feel take Stila’s Heaven’s Hue highlighter for a spin.
Gel Couture Platinum Grade Finish Top Coat
Your at-home manicure game will never be the same once you apply a couple of slabs of this top coat. The finish is gel-like with some reviewers saying their manicure lasted up to 14 days chip-free.
Original Ceramic Hair Straightening Flat Iron
While there are a couple of Amazon Prime Day hot tools deals that have caught our eye the sale on the OG of hair straighteners, CHI’s flat iron, has to be our favorite. Special features on this tool range from automatic shut off to under one-minute heat up times.
Respectissime Waterproof Eye Makeup Remover
Sensitive skin folks, gather around. La Roche-Posay bi-formula makeup remover made of water-based cleanser & gentle oils treats your skin’s barrier with care while removing eye makeup with ease.
With bottom notes of sandalwood and amber combined with floral top notes of orange blossom, peach, and gardenia this scent is an ideal combination of husky yet sweet.
Keep enlarged pores at bay with Bioderma’s Pore Refiner Cream. The secret is the Agaric acid that keeps your pores at a minimum and is still safe enough for everyday use.
Moisture & Control Deep Treatment Masque
In a perfect world, my hair would be forever moisturized. As I slowly test and sample my way to hydration glory, a curly-hair-friendly deep treatment mask is an item I always like to keep in reach. This formula hosts coconut oil and shea butter, two nourishing ingredients your hair will adore.
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