35 New H&M Sweaters That You Need to See Immediately


Ask any fashion editor and they’ll reluctantly share that their secret to buying expensive-looking knitwear for fall is H&M. From oversize cardigans and turtlenecks to cashmere sets and rib-knit dresses, the Swedish retailer never misses when it comes to cozy, soft things that bring us comfort during the first chilly day of the season. 

Despite the fact that, in most places, it’s still far from sweater weather, fall is fast approaching. Knowing that, H&M did us a solid by dropping its first crop of comfy sweaters, dresses, and sets this week, offering 30+ covetable options for us to choose from. Ahead, shop the ones that I’m most excited about ahead of the forthcoming drop in temperature. And don’t worry—I won’t judge you for snagging more than one. 



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